Item Coversheet

SAN BENITO COUNTY

AGENDA ITEM
TRANSMITTAL FORM

Betsy Dirks

District No. 1

Kollin Kosmicki

District No. 2
Vice-Chair

Peter Hernandez

District No. 3
Chair

Bob Tiffany

District No. 4

Bea Gonzales

District No. 5 


Item Number: 5.



MEETING DATE:  5/24/2022

DEPARTMENT:
BOARD OF SUPERVISORS

DEPT HEAD/DIRECTOR: Ray Espinosa

AGENDA ITEM PREPARER: Graciela Rodriguez

SBC DEPT FILE NUMBER: 156

SUBJECT:

BOARD OF SUPERVISORS

Receive informational presentation from R.E.A.C.H San Benito Parks Foundation on a promotional Parks Campaign mailer, in an amount not to exceed $5,000 funded through the Parks Budget and potentially reimbursed by the American Rescue Plan Act and provide staff direction, if desired. 

SBC FILE NUMBER: 156

AGENDA SECTION:

REGULAR AGENDA

BACKGROUND/SUMMARY:

Recreation, Exercise, Adventure, & Community Health is known as R.E.A.C.H. San Benito Parks Foundation was established in 2012 by residents to facilitate a healthy community by preserving and enhancing parks, facilities, and recreation programs in San Benito County. The Foundation works in partnership with various public and private parks and recreation agencies to fundraise and seek grants to enhance services, complete capital improvements, and expand access to programs and services for all residents of San Benito County.   

During the public comment period of April 26, 2022, Board of Supervisors meeting, Mrs/Ms. Valerie Egland, president for R.E.A.C.H. San Benito Parks Foundation, requested an opportunity to address the Board regarding a promotional parks campaign mailer developed with a community impact grant from Community Foundation for San Benito County.

R.E.A.C.H. continues to hold a nonprofit status with the U.S.P.S. that fulfills the requirements for Calmailing to stamp R.E.A.C.H.’s mailer envelopes with a five-digit F.C.S. indicia, lowering the mailing rate to 11.9 cents per each. R.E.A.C.H., having done their due diligence in promoting health and wellness through outdoor activities in our local parks, sought grants and raised funds for S.B.C. Parks, is now seeking funds for the printing and mailing of the promotional outreach pieces.

R.E.A.C.H would like to request that the Board finance the unincorporated areas of the County and San Juan Bautista because it is more rural than not. The residents of San Juan Bautista have less access to the larger park facilities as well. Funding can be authorized out of the current Parks budget and direction can be given to see if American Rescue Plan Act (ARPA) funding could potentially cover the costs.

RESOLUTION OR ORDINANCE NEEDED FOR THIS ITEM:

No

CONTRACT NEEDED FOR THIS ITEM:

No

CONTRACT AND RFP HISTORY:

In 2018, the then Board of Supervisors funded an unincorporated county-wide distribution to residential addresses to support awareness of County Parks, Health, and Wellness.



LAST CONTRACT AMOUNT OR N/A:

N/A

STATE IF THIS IS A NEW CONTRACT/ HOW MANY PAST AMENDED CONTRACTS/ OR N/A:

N/A

STRATEGIC PLAN GOALS:

 



BUDGETED:

N/A

Budget Adjustment Needed: N/A

Unfunded Mandate (Is this a mandate not funded by the State): N/A

SBC BUDGET LINE ITEM NUMBER:

101.15.1047.1000/101.70.1305.1000

Source of Funding: General Fund

CURRENT FY COST:

$0.00

STAFF RECOMMENDATION:

  1. Receive informational presentation from R.E.A.C.H San Benito Parks Foundation on a promotional Parks Campaign mailer, in an amount not to exceed $5,000 funded through the Parks Budget and potentially reimbursed by the American Rescue Plan Act and provide staff direction, if desired. 


BOARD ACTION RESULTS:

Received presentation and authorized the CAO to approve funds per staff recommendation. (5/0 vote)
ATTACHMENTS:
DescriptionUpload DateType
REACH donation envelopes PROOF5/12/2022Backup Material
REACH envelopes #10 PROOF5/12/2022Backup Material
REACH-8.5X14-LEGAL-FLYER-BACK_PROOF5/12/2022Backup Material
REACH_Brochure 8.5X11-TRIFOLD-IN5/12/2022Backup Material
REACH_Brochure 8.5X11-TRIFOLD-OUT5/12/2022Backup Material
REACH-8.5X14-LEGAL-FLYER-FRONT_PROOF5/12/2022Backup Material